All Proof

CMO · CTO · Healthcare · Digital Integration

+35%Booking Increase
Real-timeWait Visibility
HIPAA-SafeData Pipeline

Reducing Patient Friction via Full-Stack Healthcare Integration.

CMOCTOHealthcareDigital Integration

Urgent Care Indy

Indianapolis Urgent Care Clinic20245 months

The Challenge

A busy clinic struggling with front-desk bottlenecks and high patient anxiety due to invisible wait times. Manual check-in processes created queues, eroded patient trust, and suppressed online booking adoption — leaving revenue on the table.

The Approach

Architected a patient-centered UI integrated with Clockwise MD for real-time check-ins and AnywhereCare for telehealth access. The unified platform gave patients live wait visibility and a seamless path from online booking to virtual or in-person care — all within a HIPAA-compliant data pipeline.

Outcome

Drastic reduction in front-desk check-in times and a significant lift in online bookings. Patient satisfaction scores rose materially as anxiety around wait times was eliminated through real-time transparency.

Deliverables

  • Patient-centered UI with real-time wait tracking
  • Clockwise MD check-in integration
  • AnywhereCare telehealth integration
  • HIPAA-compliant data pipeline architecture

Performance Dashboard

Booking Increase

+35%

Wait Visibility

Real-time

Data Pipeline

HIPAA-Safe

Process

How We Got There.

  1. 01

    Patient Journey Audit

    Weeks 1–2Complete

    Mapped every friction point in the patient journey from search to check-in to post-visit follow-up. Quantified the drop-off rate at each step and identified real-time wait visibility and online booking as the two highest-leverage interventions.

    Journey mapFriction auditIntervention priority matrix
  2. 02

    Integration Architecture

    Weeks 3–6Complete

    Designed the dual-API integration layer connecting Clockwise MD for in-clinic check-ins and AnywhereCare for telehealth. Defined the HIPAA-compliant data flow ensuring no PHI traversed unsecured channels.

    Integration specData flow diagramHIPAA compliance review
  3. 03

    UI Build & Deployment

    Weeks 7–14Complete

    Built and deployed the patient-facing interface with live wait-time display, online booking flow, and telehealth entry point. Load-tested under peak traffic conditions before go-live.

    Live patient portalLoad test resultsGo-live runbook
  4. 04

    Performance Measurement

    Weeks 15–20Complete

    Tracked booking conversion, wait-time perception scores, and front-desk call volume post-launch. Confirmed +35% booking increase and validated the HIPAA pipeline integrity under production load.

    Conversion reportSatisfaction surveyCompliance audit